Greengrants and Aveda Partner for Clean Water

Aveda's Light the Way™ candle

On Wednesday, the Aveda Corporation will launch its 2009 Earth Month Campaign dedicated to raising awareness about water access and water rights around the world. During the month, Aveda’s goal is to raise $3 million for organizations protecting clean water—including $1 million from the sale of the Light the Way candle, to benefit Greengrants. Aveda is nationally-recognized as a leader in the movement for environmental responsibility in the beauty and wellness field. Greengrants is proud to partner with such a socially and environmentally responsible corporation.

For information about Aveda and the Earth Month Campaign, click here.

Aveda and Greengrants have had a successful partnership for ten years. During the past two years’ Earth Month campaigns alone, the company has raised over $1.7 million for Greengrants’ work. Some of the hundreds of great projects that this has made possible include the development of a water-catchment and treatment system in India; a campaign against water privatization in South Africa; and promoting alternatives to pesticide use in Sri Lanka.

This year, Aveda is hosting a “Walk for Water” through its salons and spas around the world to raise awareness and funds for clean water. During the week of Earth Day, April 22nd, Aveda salons and spas will hold a 6K walk—the average distance a woman in developing countries walks to get clean water.

You can also access a recent article in Alliance Magazine that highlights Greengrants’ innovative partnership with Aveda.

Global Greengrants Fund

Global Greengrants Fund believes solutions to environmental harm and social injustice come from people whose lives are most impacted. Every day, our global network of people on the frontlines and donors comes together to support communities to protect their ways of life and our planet. Because when local people have a say in the health of their food, water, and resources, they are forces for change.

Privacy notice: our site uses cookies for analytics, tracking, and site improvement purposes. By continuing to use our site, you agree to our use of cookies. For more information, see our privacy policy.

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.

Close